The official poster for the 2013 Record Store Day—Saturday, April 20th–has been released. The poster in question features legendary guitarist Jimi Hendrix in record store. The original photo was taken by photographer Ira Rosen just before the release of Hendrix’s famed album, Are You Experienced. It just so happened that Hendrix was a fan of record stores and was spending the morning of that photo shopping around for some of the day’s latest releases.
Hendrix’s sister Janie—the head of Experience Hendrix, Inc.—spoke on the use of the photograph. Here is what she had to say regarding her brother being used to promote Record Store Day. “It’s entirely appropriate that an image of Jimi Hendrix is on the official Record Store Day poster. He was an avid music fan and record collector himself and, of course, his recordings are among the most enduring and cherished of all time. Jimi’s musical legacy and influence grow with every passing year, so in a sense, he makes Record Store Day last much, much longer than 24 hours.”
The poster featuring Hendrix will be printed in very limited quantity. Only 5,000 copies of the poster will be printed. The 24” x 36” poster will be printed on heavy paper and gratis to fans who take part in Record Store Day at record stores across the country. Fans interested in getting their hands on a poster should contact their local record store ahead of time to get details on whether their store will carry copies of the poster.
As an added bonus to the poster, Experience Hendrix, Inc. will also make available in celebration of Record Store Day a 7” vinyl single featuring the original mono mixes of ‘Hey Joe’ and ‘Stone Free.’ Neither of these mixes has been available since their original 1966 release.
The upcoming celebration of Jimi Hendrix’s life and legacy comes fresh on the heels of the release of the new Hendrix album, People, Hell & Angels, which will be released Tuesday, March 5th. Record Store Day is held on the third Saturday of April each year. This year marks the sixth consecutive year that music fans will celebrate Record Store Day.
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