Las Vegas, NV-based hard rock band Otherwise surprised a lot of people in 2012 when it released its Century Media Records debut album True Love Never Dies. The album was such a surprise among audiences because like label mate Girl On Fire, Fozzy, and Adrenaline Mob, the band’s more mainstream sound wasn’t exactly within the mold of the bands that have made Century Media one of the leading labels in hard rock and metal. That album was met with relatively positive reviews from audiences and critics alike. Now two years later, Century Media has responded to the success of that album by releasing the band’s new release (it’s second for the label and third overall) on its fledgling label Another Century. The new label is the sister label of sorts to Century Media. It serves to focus on the likes of Otherwise and its previously noted label mates. Audiences will agree in hearing Otherwise’s new album Peace at all Costs that the re-assignment of sorts to Century Media’s new label is quite the well-deserved vote of confidence in the band. Peace at all Costs takes the melodic hard rock sound established on the band’s Century Media debut and has built on that sound here, musically speaking. Lyrically, the band covers a range of topics, too. From personal relationships to overcoming one’s own personal demons, and points in between, the album’s lyrical content makes the album just as solid of a listen for fans new and old alike.
Otherwise covers a number of topics throughout the course of its new album. The most prominent topic covered across the album is that of personal relationships. Most of the album’s songs that center on personal relationships deal mainly in the issue of broken relationships as is evident in the album’s first full length song, the aptly titled ‘Love & War.’ The song is a full throttle fist pumper that will have audiences singing along from start to finish. The dual guitar attack from Ryan Patrick and Andrew Pugh set against Corky Gainsford’s drumming provides the song with so much of a punch. The song’s infectious chorus of “Love and war/It’s all the same to me/No use fighting/Lie some more/It’s all I ever need/So why you hiding/Love and war/It’s all the same to me presents a situation to which so many people can relate. The manner in which it was written is especially because it doesn’t necessarily specify if this is being sung from the standpoint of a man or woman. And the sarcasm in front man Adrian Patrick’s voice as he sings, “Lie to me/It’s all I ever need” is perfectly clear. It makes the chorus in whole all the more powerful of a statement. The talent of Patricks’ band mates not only in the song’s chorus but throughout makes the song in whole a solid re-introduction for the band’s older fans and an equally solid first impression for those that might be new to the band’s body of work.
Otherwise could not have possibly opened its new album in a better way than with the aggressive, seemingly relationship based song ‘Love & War.’ Rather than take the standard oh-woe-is-me approach to the issue of a troubled and/or broken relationship, the band takes the polar opposite approach to such a topic, making for a song that deserves consideration as another single to promote the record. The topic of relationships is not the only topic tackled on Peace at all Costs. The band also offers its listeners some music therapy of sorts in the pummeling ‘Wake Up (Coming for the Throne).’ Just as ‘Love & War’ could be used as a single, so could this song. It could be used as a single as both its musical and lyrical content will have audiences singing proudly along, horns high in the air. It comes across as a song promoting self-empowerment. [Adrian] Patrick sings in this song, “Hey kid/Who you fightin’/Fight yourself so you can stand united/With the voices that are screamin’ loud inside your head/Hey kid/Get it together/Every second doesn’t last forever/You could be the president/Or you could end up dead/Take control of the monster inside of you/Focus the rage/All the answers are right there in front of you/Just turn the page/Wake up/When you’re burning inside/And everybody’s gone and lost their faith in you/Wake up/You’d better open your eyes/Look around/’Cause there’s so much love to lose/Heavy is the heart of the one who walks alone/Let ‘em know that you’re comin’ for the throne!” The song’s second verse carries just as much power and is just as infectious. It goes without saying that this song is one of the best additions to this album. Sure, Patrick sings, “Hey, kid” in the song’s versus, seemingly singing to younger listeners. It would make sense. But even older audiences can take something from this song as even adults struggle with feelings of self-loathing, depression, etc. So there is a value even to those audiences. Add in an infectious chorus and some really pummeling guitar riffs and audiences get in this song a work that is one of the highest of highs throughout the album.
‘Love & War’ and ‘Wake Up (Coming for the Throne)’ are both prime examples of what makes Peace at all Costs such an impressive new effort from Otherwise. One song tackles the standard relationship fare that is prevalent on so many records from so many genres. What sets the song apart from those other works is it doesn’t take the standard oh-woe-is-me approach to the topic. It takes that road less traveled. And the empowering, almost anthemic ‘Wake Up (Coming for the Throne)’ is certain to become a fan favorite thanks to its combination of hard rocking music and equally powerful lyrics. Both songs are sure to have audiences talking for both their musical and lyrical content both by themselves and as whole works. There is at least one more song among the album’s fourteen total tracks and forty-five-minute run time that will have audiences talking for a wholly different reason. That song comes late in the album in the form of ‘For The Fallen Ones.’ Patrick and his band mates sing in the song’s chorus, “Raise your glass/For the fallen ones,” leading listeners to think that perhaps the song is a tribute to America’s men and women in uniform. However, the song’s verses paint a somewhat different picture. Patrick sings in the song’s second verse, “Now nothing feels the same/Picking up the pieces/ Color in the secrets/And I don’t feel ashamed/Now that I am older/Another fallen soldier.” It’s tough to figure out if Patrick is using the soldier as a metaphor or if he is directly mentioning a soldier. A look at the song’s opening verse leaves one wondering scratching one’s head, but not in a bad way. Patrick sings in the song’s opening verse, “I don’t need to blame/The scent of my father/The scars of my mother/For the beast that I became/Now I shine the light on my sisters and my brothers/It’s all I needed/To feel alive/We’ll never have to say goodbye.” One could see how this song would be in reference to America’s military personnel. It could be argued that it’s sung from the vantage point of someone that joined the military and became a better person considering his or her past life in turn. It would be interesting to hear from the band itself the exact meaning behind the song. If it is in fact a tribute to the military personnel past and present that made the ultimate sacrifice, it wouldn’t be the first song from the band to have done so. That’s not a bad thing, either. Regardless, the very fact that it could generate so much discussion on its topic all while entertaining audiences with its musical side says plenty of why this is another guaranteed hit, regardless of whether or not it is used as a single. And it is one more example of why audiences will enjoy Peace at all Costs whether they are new to the band’s work or are more seasoned fans.
Peace at all Costs boasts a total of fourteen tracks. Interestingly enough, the album in whole comes in at less than an hour long. To be exact, its total run time (TRT for any media people out there) is roughly forty-five minutes. That’s a shocker to be honest. One would think fourteen tracks would equal out to a much longer run time. That aside, audiences that pick up this latest effort from Otherwise will agree that each of those tracks offers something that every listener will appreciate. The songs noted here are just a few examples of what makes the album work as well as it does. They are this critic’s own personal favorites from the whole thing. Audiences can pick up the album and pick out their own favorites now as the album was officially released yesterday in stores and online. It can be ordered via iTunes at https://itunes.apple.com/us/artist/otherwise/id164633854 and via Amazon at http://www.amazon.com/Otherwise/e/B001LHTTN0. Audiences can also pick up Peace at all Costs at any of the band’s live shows as the band is currently touring in support of its new album. It is playing a trio of dates in Wisconsin this week today through Friday before making its way to Michigan Sunday and Indiana next Monday and Tuesday, September 22nd and 24th. Audiences can check out the band’s current tour schedule and keep up with all of the latest updates from the band online at
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